The legendary heritage of the Leica brand is based on a long tradition of excellence in innovative technology to the outstanding German craftsmanship and legacy of iconic design.  History can be written – or photographed.  For over 100 years now, famous photographers from around the world have been capturing once-in-a-lifetime moments with their Leica cameras.  Moments that remain unforgettable. This remains an integral part of our brand culture.


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